2026 Engineering Insights Report: Millennial/Z Analysis

Decode the Generational Divide Reshaping Engineering

Decode the Generational Divide Reshaping Engineering  A Millennial or Gen Z engineer approaches design, technology, and purchasing completely differently than a Career Pro with 23+ years in the field. The tools they trust, the content they seek, and the way they make decisions are shaped by their experience — and what resonates with one generation often misses the mark with the other. 

Understanding both is no longer optional. Start winning today's buyers and tomorrow's decision-makers.

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Millennial and Gen Z engineers driving technology adoption and shaping early-stage design decisions

Career Pros serving as primary final decision-makers and setting long-term strategic direction

A workforce rapidly shifting — Millennials and Gen Z are projected to make up 74% of the global workforce by 2030 (Deloitte)

Balancing AI-enabled innovation with proven, reliable engineering practice

The opportunity lies in understanding how experience level fundamentally shapes engineering behavior, preferences, and purchasing — and using that knowledge to your advantage.

The engineers who will drive decisions for the next two decades are already in the workforce. The brands that earn their trust now will be the ones they turn to throughout their careers. This is your chance to get ahead of the shift, speak to every generation with confidence, and build relationships that last.

The Solution: EIR Experience Level Analysis

More than 1,000 qualified electrical engineers. Two experience segments. Every behavior decoded. One comprehensive analysis.

Our Millennial/Z Analysis takes the comprehensive 2025 Engineering Insights Report and breaks it down by the experience levels that define engineering behavior:

59%

Millennial/Z

(22 or fewer years of experience)

41%

Career Pro

(23+ years of experience)

Every data point. Every insight. Every trend—analyzed through an experience lens.

Plus: Expert analysis that reveals how to win across all career stages.

What's Inside

Experience Level Demographics Deep-Dive

Understand who you're selling to at each career stage:

Company size by experience level

Industry concentration by career stage

Engineering specialties by experience tier

Role and decision-making authority evolution

Example Insight: Decision-making authority shifts dramatically — 34% of Career Pros are final decision-makers vs. 19.5% of Millennial/Z, fundamentally changing your sales approach.